Tru-Tone began as a passion project for Chicago designer David Andora. Having often used vintage-inspired design and atmospheric lighting in his creative work, David kept hoping someone would make an LED version of the classic “big bulb” Christmas lights from his childhood: all of the warm, comforting glow, none of the burnt fingers or blown fuses. When LED makers kept focusing on bright, electronic hues and app-controlled gadgets instead, he decided to make them himself.
David spent a year, and a big chunk of his savings, working with manufacturers to fine-tune every detail, from brightness and color temperature to glass shape and color coatings. The result is an LED Christmas bulb nearly indistinguishable from vintage incandescent. Still running much of the business himself, David continues to develop new vintage-inspired products, bringing old-fashioned charm and nostalgic holiday joy to thousands of homes.
